Execution, not technology, holds the key to port digitalisation

Digitalisation across fragmented port environments such as Houston, Texas, US, is no longer constrained by technology. The platforms exist, the data is available and the operational value case is increasingly clear. The greater challenge lies in execution; bringing independent organisations together around shared, digitised pre-arrival workflows and persuading them to move away from long-established ways of working. Houston provides a clear example of the complexity involved. It is a dense, highly active port environment where terminals, vessels, agents, surveyors, traders and service providers each perform essential functions, but often optimise their own part of the process in isolation. Individual companies […]